Why You Should Attend Writing Festivals

Why You Should Attend Writing Festivals

You can't grow if you're not rooted in good soil. Literary festivals and conferences have a myriad of benefits for writers of every stripe!

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4 Reasons to Get Professional Book Cover Design

4 Reasons to Get Professional Book Cover Design

The arrival of eBooks and online bookstores means the purpose and benefit of a well-designed book cover has expanded further than ever before. To be effective, your cover needs to be doing many things at once - and that’s why it’s necessary to enlist the help of professionals.

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How to Get Great Book Reviews

How to Get Great Book Reviews

As savvy writers know, getting a positive review from a respected source like Kirkus can do wonders for a book’s sales and credibility. We asked expert Karen Schechner, Vice President of Kirkus Indie at Kirkus Reviews, to tell us how authors can garner a great book review - and how to use it when it comes through!

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Mastering the Trick of Titling

Mastering the Trick of Titling

What’s in a name? Well, when it comes to your book title, a lot! But finding the perfect title can be a challenge. Here are a few exercises to help you master the trick of titling!

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Authors Helping Authors

Authors Helping Authors

Book promotion expert Fauzia Burke joins us to talk book buzz, filling up your ‘favor bank’, and the importance of banding together with other authors.

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5 Ways to Boost Your Book’s Crowdfunding Success

5 Ways to Boost Your Book’s Crowdfunding Success

Millions of crowdfunding dollars are spent on publishing projects every year. But for the crowdfunding model to work, you need to have something that people will want to buy. Find out five things you can do to increase your project’s chance of success!

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Publicity: What It Is and When You Need It

Publicity: What It Is and When You Need It

Dan Smith, founder and CEO of Smith Publicity, helps us get clear about what publicity is and what it can do for authors.

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The Essential Elements of an Author Website

The Essential Elements of an Author Website

Authors: when someone Googles you, your website should be the first hit. But what should it include? And how can you make it look good?

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How to Craft the Unique Selling Proposition for Your Book

How to Craft the Unique Selling Proposition for Your Book

How do you cut through all the noise of a crowded marketplace? By defining a specific, resonant Unique Selling Proposition for your book.

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How to Lay Your Book's Marketing Foundation Early

How to Lay Your Book's Marketing Foundation Early

When publishing a book, sometimes “The End” is just the beginning.

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