Your author photo is more than just a picture—it's a story you tell through the lens. FriesenPress Publishing Specialist Lindsay Woollard shares a few tried-and-true tips to help you take a professional author photo that perfectly complements your book.

Sending your child off to school is nerve wracking for any parent — particularly if that child has cognitive delay or other condition that makes them stand out from their peers. To ease her fun-loving daughter Ella’s transition into school, Krista Ewert started writing. Today, the picture book This is Ella has become an indispensable resource for families and classrooms all over the world. As part of our 15th anniversary celebration, we sat down with Krista to learn more about how the book continues to help parents of children with Down syndrome, the power of word of mouth and crowdfunding, and much more.

Do you know why some nonfiction books don’t sell? Bestselling author and book coach Steve Donahue offers 5 insider tips to navigate the common pitfalls that hinder the success of nonfiction books.

Criticism comes for the best of us. Even some of the most celebrated books faced their share of negative reviews. If you need help processing a bad review about your creation, our guide can help you bounce back stronger.

Knowing what to do when it comes to the beginning stages of book promotion can be daunting — especially for a first-time author. To help you put your best foot forward on your publishing journey, our friends at Smith Publicity offer 4 ways to promote your book before you publish.

Seeking early and honest feedback for your book is crucial to improve your chances of landing well with your target audience. Get expert tips on incorporating the feedback of beta and sensitivity readers in your review process — plus some templates to get you started.

Fred Kennedy is author of the award-winning book Firstborn, weaving together the histories of the 100-year-old GraceKennedy corporation, Jamaica as a country, and the Kennedy family. As part of our 15th anniversary celebration, we spoke with Fred about what led him to immortalize his father’s legacy in print, the freedom that came from publishing with FriesenPress, and much more.

Feel like you’re falling behind with your book marketing? Discover how content planning can be your time-saving companion with essential techniques and resources recommended by our in-house team of book promotion experts.

Serena Virk is the author of We Remember the Black Battalion, a picture book exploring the history of the No. 2 Construction Battalion, an all-Black labour unit of soldiers during WWI. We recently spoke with Serena about her unexpected journey from book idea to the cover of the Toronto Star, the incredible impact of her book on young readers, and so much more.

While every writer’s experience is unique, the missteps along the way are often the same. When you’re ready to self-publish your book, you’ll be well prepared knowing these four common mistakes and the impact they have on a book project.