From writing & publishing advice to author interviews, the FriesenPress Blog is where you'll find industry-leading insights on all facets of self-publishing.
Is book marketing something you dread? You’re not alone — many authors feel intimidated by the idea of selling. So, to help change your perspective for the better, Zoe Mathers joins us to offer 5 tips on how to market your book if (you think) you hate book marketing.
Read MoreGoodreads is an easy-to-use, interactive, and low-maintenance social cataloguing site dedicated to authors and readers. If you’re an author with a book to promote, a Goodreads presence can pay off. Here’s how authors can start using the platform today — and why it’s a match made in book marketing heaven.
Read MoreBook trailers have exploded in popularity in recent years, and become a necessary component for all successful online marketing campaigns. An effective book trailer serves as a dynamic and well-edited showcase of the why behind a book to generate excitement and interest in your potential reader. Here are 6 different ways to ensure your book trailer captures their attention.
Read MoreIt’s true that social media is a powerful tool for authors to build and connect with an audience of readers. It’s also true that there are many, many platforms at your fingertips and only one you. It’s easy to feel overwhelmed. So, we’ve listed the top 5 tips for first-time authors to put their best foot forward on social media:
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