Unlocking the Power of Reader Reviews

Unlocking the Power of Reader Reviews

Book professionals know that the most effective form of marketing is word-of-mouth. To help authors take advantage, our friends at Smith Publicity outline how you can garner and best use reader reviews.

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The New Business Card: Why Writing a Book Is Key for Experts & Professionals

The New Business Card: Why Writing a Book Is Key for Experts & Professionals

For the longest time, business cards have been the way professionals made memorable connections. Now there’s a new way. Our friends at Smith Publicity break down why it’s key for professionals to see the book as the new business card.

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The 5-Step Author’s Guide to Getting Booked on Podcasts

The 5-Step Author’s Guide to Getting Booked on Podcasts

With millions of shows out there, podcasts are bigger than ever. And guesting on a podcast within your book’s niche has become a great way to promote yourself. Here’s book coach Steve Donahue with his 5-step process for getting booked on a podcast!

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5 Important Steps to Take Before You Publicize Your Book

5 Important Steps to Take Before You Publicize Your Book

With millions of books published each year, how do you make sure your book will stand out? And where do you even start? Kellie Rendina of Smith Publicity joins us on the blog to share 5 important steps to take before you dive into the exciting world of book marketing and publicity.

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How to Begin Promoting Your Book on Goodreads

How to Begin Promoting Your Book on Goodreads

Goodreads is an easy-to-use, interactive, and low-maintenance social cataloguing site dedicated to authors and readers. If you’re an author with a book to promote, a Goodreads presence can pay off. Here’s how authors can start using the platform today — and why it’s a match made in book marketing heaven.

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How to Host a Successful Virtual Book Launch

How to Host a Successful Virtual Book Launch

Wondering how to host a virtual book launch? Get advice from someone who’s done it well. FriesenPress author Dr. Dele Ola recently held a successful remote launch for his book Be A Change Agent. Here’s his step-by-step guide for how to throw a safe and successful launch of your very own.

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How to Create a Great Book Unboxing Video

How to Create a Great Book Unboxing Video

Holding your book in your hands for the first time is a defining moment for any writer. But did you know that capturing this moment in a book unboxing video is an excellent way to develop your author brand and build excitement for your launch? Here’s our guide to help you create your very own unboxing video, from setup to filming to posting!

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10 Lessons Learned from a Decade in Self-Publishing

10 Lessons Learned from a Decade in Self-Publishing

As we embark upon our next decade in business, we consulted a number of our team members and asked them to share with us some lessons they’ve learned while working in self-publishing.

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Need a Book Endorsement? The Advance Reader Copy is Your New Best Friend.

Need a Book Endorsement? The Advance Reader Copy is Your New Best Friend.

When your book hits the shelves, endorsements on the front and back covers add legitimacy and marketing cache. And endorsements start with the Advance Reader Copy (ARC).

Here’s everything you need to know about asking authors to endorse your book and how to spin your ARCs into book marketing gold!

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Nothing is Impossible: How Robert Adams – Navy SEAL, Doctor, and FriesenPress Author – sells books

Nothing is Impossible: How Robert Adams – Navy SEAL, Doctor, and FriesenPress Author – sells books

Robert Adams – Navy SEAL, doctor, and FriesenPress author – is always up for a new challenge. When it came time to publish Six Days of Impossible, Robert did what came naturally and dove headfirst into the world of book marketing.

With Six Days’ readership growing every month, we caught up with Robert to learn about the bookselling tips he has for other first-time authors.

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