Your book's cover is the bait, but the back cover content is the true hook - one that turns a reader’s curiosity into action.Read More
In Part 1 of this topic, we covered the fundamentals of writing for your audience. This second instalment considers how to work with your audience once the writing is over; in other words, how to reach your audience when marketing your published book.Read More
With more and more people using the internet everyday, it is essential for authors to have their own websites. An author website can serve as a dynamic tool to promote yourself, your books, and anything else related to your personal brand. Websites can be used as a central hub for you to market your book as well as open a beneficial communication channel between you and your fans. Keeping this in mind, there are a few things that every author should have on their author website.
Though the same promotional tactics can be used for all types of books, there are additional methods you can use when promoting a children’s book. But before you reach the stage where you promote your book, and before your book has even been published, there are two things that need to be done.Read More