From writing & publishing advice to author interviews, the FriesenPress Blog is where you'll find industry-leading insights on all facets of self-publishing.
Knowing what to do when it comes to the beginning stages of book promotion can be daunting — especially for a first-time author. To help you put your best foot forward on your publishing journey, our friends at Smith Publicity offer 4 ways to promote your book before you publish.
Read MoreIn August 2021, FriesenPress author R. S. Twells was about to publish the first book. Today, she’s released two books in her YA Agent Bennet saga and provides writing and publishing advice to 90,000+ followers on social media. We spoke with R. S. to learn about her unexpected publishing path, what drives her social success, and more!
Read MoreBook trailers have exploded in popularity in recent years, and become a necessary component for all successful online marketing campaigns. An effective book trailer serves as a dynamic and well-edited showcase of the why behind a book to generate excitement and interest in your potential reader. Here are 6 different ways to ensure your book trailer captures their attention.
Read MoreYour book's cover is the bait, but the back cover content is the true hook - one that turns a reader’s curiosity into action.
Read MoreIn Part 1 of this topic, we covered the fundamentals of writing for your audience. This second instalment considers how to work with your audience once the writing is over; in other words, how to reach your audience when marketing your published book.
Read MoreWith more and more people using the internet everyday, it is essential for authors to have their own websites. An author website can serve as a dynamic tool to promote yourself, your books, and anything else related to your personal brand. Websites can be used as a central hub for you to market your book as well as open a beneficial communication channel between you and your fans. Keeping this in mind, there are a few things that every author should have on their author website.
Once you've decided on a publisher and are starting to work out the details of production, you will want to be thinking about how you can market your book (and yourself).
Though the same promotional tactics can be used for all types of books, there are additional methods you can use when promoting a children’s book. But before you reach the stage where you promote your book, and before your book has even been published, there are two things that need to be done.
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