The Profound Effects And Simple Not-So-Secrets Of A Great Book Cover

The Profound Effects And Simple Not-So-Secrets Of A Great Book Cover

Even an author that has no or minimal understanding of design can’t help but notice when patterns emerge in research, learning the subtleties of what makes a good cover “good” and a bad cover “bad.” The cover is your book’s crucial first impression, acting as packaging, branding, and a big part of its of marketing.

Though it’s clear that some books have overcome mediocre, or even bad, covers and gone on to become best sellers, those titles would have, most certainly, done even better with great covers. You don’t want to overcome your cover; you want to ride its success.

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The Winning Combination: How a Gregarious Title and Scrupulous Subtitle Win You Readers

The Winning Combination: How a Gregarious Title and Scrupulous Subtitle Win You Readers

An aspect of publishing that is often overlooked is the value of a well-crafted, strategically designed title and subtitle. Sure, instincts can lead you to a great first title idea, but a great sounding title and an effective title can be two different things. Wisely chosen titles capture your readers’ attention, hook them, and can even influence them throughout the rest of the book.

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Mastering the Trick of Titling

Mastering the Trick of Titling

What’s in a name? Well, when it comes to your book title, a lot! But finding the perfect title can be a challenge. Here are a few exercises to help you master the trick of titling!

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How to Craft Effective Book Titles (& Subtitles)

How to Craft Effective Book Titles (& Subtitles)

Suzanne Paschall, writing coach and founder of FreshVoice, on how to make sure you craft the best possible title for your book.

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