10 Lessons Learned from a Decade in Self-Publishing

10 Lessons Learned from a Decade in Self-Publishing

As we embark upon our next decade in business, we consulted a number of our team members and asked them to share with us some lessons they’ve learned while working in self-publishing.

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Design Retrospective: Our In-House Design Team Analyzes Their Favourite Book Covers

Design Retrospective: Our In-House Design Team Analyzes Their Favourite Book Covers

A book cover is a profoundly important part of your book’s impression on potential readers. Over the past decade, FriesenPress has developed over 5,000 book titles, and that means years and years of evolving cover designs.

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The Profound Effects And Simple Not-So-Secrets Of A Great Book Cover

The Profound Effects And Simple Not-So-Secrets Of A Great Book Cover

Even an author that has no or minimal understanding of design can’t help but notice when patterns emerge in research, learning the subtleties of what makes a good cover “good” and a bad cover “bad.” The cover is your book’s crucial first impression, acting as packaging, branding, and a big part of its of marketing.

Though it’s clear that some books have overcome mediocre, or even bad, covers and gone on to become best sellers, those titles would have, most certainly, done even better with great covers. You don’t want to overcome your cover; you want to ride its success.

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The Subtle Magic of Landscape Format Books

The Subtle Magic of Landscape Format Books

Landscape format books tend to have a certain magic about them.

Author, illustrator, and FriesenPress Publishing Specialist Astra Crompton explores three powerful subtleties of landscape books and how they benefit authors (and delight readers).

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Design Elements All Authors Should Know

Design Elements All Authors Should Know

Learning the basics behind the visual language of book design has a myriad of benefits for authors, including helping you communicate what you’re looking for in your cover and understanding the choices your team makes when designing it.

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4 Reasons to Get Professional Book Cover Design

4 Reasons to Get Professional Book Cover Design

The arrival of eBooks and online bookstores means the purpose and benefit of a well-designed book cover has expanded further than ever before. To be effective, your cover needs to be doing many things at once - and that’s why it’s necessary to enlist the help of professionals.

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5 Tips to Make Your Kids Book Great

5 Tips to Make Your Kids Book Great

More than one famous author has said that of all the kinds of books out there, kids books may be the most important. With so many positive impacts, it’s good to know what kids like, and how your book can have a positive impact on their lives. Here are 5 quick tips to get you started!

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The Essential Elements of an Author Website

The Essential Elements of an Author Website

Authors: when someone Googles you, your website should be the first hit. But what should it include? And how can you make it look good?

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